Book Marketing – killer mistakes that can kill your online book reviews

As a writer, I sometimes ask to write letters to sell books. My first question is, "What kind of books?"

If you do not consider this issue, you write the book, you may be difficult to promote your book. Bookstores and reviewers should be to classify your book, even if you do not know.

One writer told me: "I chose the self, it is because my book was published memoirs and self-help between the fuzzy lines. Agents and publishers will not touch it."

The author is set to fight for themselves. Of course, you are free to self-publish anything you want. But you must admit your marketing decisions of publishing books.

For example, many writers try to report the story of their lives. Typically, these stories are really compelling. They will work and memoirs. However, sometimes these writers and then add the end of each chapter for readers learned.

These books rarely done well. Readers get frustrated and critics rarely give them rave reviews.

Reverse is also true. Comments can be self-help books, the key is combined with their own life too much detail.

For example, an author writing for women who want to get rid of the box, create a powerful career counseling book. She shared her background details, including some dangerous moves, and their names are hardly household names President romantic interlude.

The book included many business and professional women, useful lessons, but it caused a lot of negative comments. The comments that these details are not relevant and appropriate. They choose to reject the introduction of the business to her personal life.

Why not do the cross?

These days, reading time is limited. Readers and critics do not want to discover halfway through a book, "This is not a commitment to cover margins." Readers seeking a self-help, just think: the lessons learned can apply for her own life and career. Memoirs of a reader want to find will not be accepted, perhaps to get some food for thought, he does not want talks.

When I surprise the reader in the wrong way, comments will be particularly critical. What is implied (usually blunt) is the idea, "I will not pick up this book, If I had known …"

Sometimes writers have more leeway. Several best-selling novels and literary detective story between the fuzzy lines, for example. Critics may still feel cheated, if a book seems to be a detective story, and then introduces a supernatural forces that influence the plot.